Saturday, August 14, 2010

Bootstrap B2B: Beyond Cost-Plus: Pricing Your Products on Markets Old & New

This month's B2B Subgroup meeting will be led by Christopher Hastings.

Other than adding up their own costs and adding a % margin on top of that, most businesses have little knowledge of how to price their products. We are going to look at a few of the best tricks and tips for developing your pricing model for your business. Whether you are trying to build a SAS subscription model or running a retail store and fighting prices on commodities, we'll identify some of the key considerations to know when pricing your products.

Our presenter Christopher Hastings has studied at both the Acton School of Business and the London School of Economics, building expertise in both entrepreneurship and international development. He is the founder of two startups, one focused on providing CPAs with the tools they need to counsel entrepreneurs (including on topics of pricing) and the other focused on location analysis for economic development. Despite having written textbook chapters on entrepreneurship and run budgets of 150MM+ supply chain projects, he is never happier than when working one on one with entrepreneurs to improve their businesses.

LinkedIn: http://www.linkedin.com/in/cjhastings
Twitter: @HastingsCJ

Date: August 23, 7:00 p.m.

Location:
Business Success Center
Chase Bank Tower
7600 Burnet Rd.
Austin, TX 78757
933-1983